Free Webinar on New Insights into Labeling & Product Decoration

Published: February 17, 2010

CHICAGO, IL | Paper, Film & Foil Converter (PFFC) will host a FREE webinar, sponsored by HP and in association with AWA Alexander Watson Assoc., on "New Insights into Labeling & Product Decoration—Market & Technology" on February 24 at 2 P.M. EST. The event aims to optimize opportunities for label converters in the new decade and equip them with a rounded overview of both technologies and markets.

New technologies in recent years, such as sleeving and digital label print, have inspired some major shifts in the labeling and product decoration market along with new packaging formats in flexible packaging. This webinar will examine for label converters serving the prime label and variable information print markets the current status and trends in technologies as well as evaluate the market segments and the geographies worldwide where there are currently real growth opportunities.

Subject matter will include an overview of the worldwide labeling and product decoration market  that spans all the available technologies; an in-depth, up-to-the-minute evaluation of the global beverage labeling market with special emphasis on beer; and a discussion of the renewed interest today in linerless self-adhesive labeling and the markets where its prospects look positive. Webinar sponsor HP will also highlight the advances in digital label print, now coming into its own as a mainstream converting technology.

PFFC associate publisher/editor Yolanda Simonsis will moderate a panel including Corey Reardon, president & CEO of AWA Alexander Watson Assoc.; Dr. William Llewellyn, VP & senior consultant for AWA; Jackie Marolda, VP & senior consultant for AWA; and Jeff O’Reilly, HP Indigo’s national sales manager for the Label & Packaging Group.