Esko Welcomes Customers to US Event
- Published: August 04, 2016
MIAMISBURG, OH | Esko welcomed North American customers to the EskoWorld 2016 user conference June 21–23 at the Omni Orlando Resort at ChampionsGate, FL.
The event, adopting the drupa theme of “Packaging Simplified,” was visited by more than 600 people, of which 425 were users of the Esko solutions representing leading brands, designers, prepress and trade shops, and converters--and nearly 175 were first-time attendees. Over 75 educational sessions covered flexo platemaking, digital cutting and creasing, packaging prepress, structural design, 3D visualization, and brand management.
Opening remarks to the audience from Esko president Udo Panenka focused on the challenges those in the packaging supply chain may face—for example, faster time to market, a need for improved operational efficiencies, global production, and changing brand requirements, among many, many others. “This year, we made a very concerted effort to bring the innovations introduced at drupa to our US user base. We also demonstrated that our solutions integrate very well with solutions from other Danaher partners…."
The EskoWorld agenda mirrored much of the six Inspiration Zones that drupa visitors walked through as steps of a typical packaging production workflow. They included: Brands, Specification & Briefing; Design; Artwork & Repro; Flexo Platemaking; Printing & Ink Management; and Finishing. An interactive Store Visualizer display was continuously running in the hallway, demonstrating a complete virtual mall with tens of thousands of virtual products.
In addition to the presentation and training sessions, attendees could book a one-on-one meeting with Esko product managers, inquire about the latest product releases from business partners, visit open labs to speak with solution experts, and interact with peers in the industry.
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