Heidelberg and Landa Partner to Expand Digital

Published: May 08, 2012

HEIDELBERG, GERMANY | Heidelberger Druckmaschinen and Landa Corp., Rehovot, Israel, report a global strategic partnership to collaborate on the development of Nanographic Printing Presses to expand digital offerings for mainstream printing, including short-to-medium runs, variable data, and quick-turnaround printing. Heidelberg intends to develop, manufacture, sell and service new generation of digital printing presses based upon Landa Nanographic Printing technology.

Bernhard Schreier, Heidelberg CEO and chairman of the management board, says, “Heidelberg is…announcing this strategic partnership to signal the market Heidelberg's commitment to the long-term success of its customers.…We are keenly aware of our customers' need for high-volume production, cost-effective printing of short runs, and quick turnaround times.…those needs [have] led us to embrace Landa Nanography for a new generation of digital presses. Our customers need both offset and digital. The Landa Nanographic process will enable us to offer digital versatility with the strength of offset…."

Benny Landa, founder, chairman, and CEO of Landa Corp., says, "The Heidelberg-Landa alliance is a major step toward achieving our strategic goal of industry-wide adoption of Nanography for mainstream digital printing. As the market leader, Heidelberg's adoption of Landa Nanographic Printing for its new generation digital presses is a clear message to the entire market: For the foreseeable future, offset and digital will not only co-exist but will complement one another—offset for medium-to-longer jobs and digital for short-to-medium run lengths, not to mention variable data printing."

The Nanographic process is based on Landa's water-based NanoInk, nano-pigments said to be powerful absorbers of light that enable unprecedented image qualities. Ink ejectors create digital ink images that are applied to the printing stock in a process that can operate at extremely high speeds creating images with resistance to abrasions and scratches. Reportedly it can print on any off-the-shelf substrate without requiring any kind of pre-treatment or special coating, and no post-drying. Ink is said to produce low cost-per-page digital images with a water-based, energy-efficient, eco-friendly process.

Benny Landa concludes, "I take great personal pride in announcing this global partnership between our two companies. Heidelberg's reputation for quality and technological innovation is legendary, as is the extraordinary level of customer loyalty which Heidelberg enjoys. Heidelberg's technological and market strengths, as well as its focus on excellence, are a great fit with Landa and we are very excited about this important alliance."