Avery Dennison Names VP/GM

Published: August 05, 2010

MENTOR, OH | Avery Dennison Corp. has named Darrell Hughes as its new VP and general manager for Fasson Roll North America. Responsible for the strategic development and growth of the North American Roll Materials business, Hughes will spearhead initiatives targeting sales profitability through innovation and new products, differentiated service programs and value-added selling initiatives.

Hughes brings more than 20 years of business management and product development experience to his new position. He most recently was the president and general manager of SABIC Innovative Plastics, Specialty Film and Sheet Business, Mt. Vernon, IN. SABIC Innovative Plastics is a $6 billion division of Saudi Basic Industries Corp. and was formerly GE Plastics, which SABIC acquired in 2007.