Goo, Goo, Green

Published: May 15, 2008

Seal-It, Farmingdale, NY, a div. of Printpack, has printed two shrink labels for the launch of First Juice, said to be the first organic fruit and vegetable juice beverage for toddlers. An 8-oz recyclable, spill-proof, sippy-top container is decorated with an all-in-one combination shrink label and tamper-evident band. A 32-oz size has a full sleeve shrink label covering the whole bottle. Both labels conform to the shape of the container and are flexo printed in eight colors on heat-shrink PET-G. The background colors use the fruit and vegetable colors contained in the bottle, and the 360-deg image area has room for nutrition facts and more.