ICE EUROPE 2011 Is a Hit with Exhibitors

Published: December 23, 2011

 HERTS, UK | The 7th International Converting Exhibition, ICE Europe 2011,
concluded with record numbers of visitors, exhibitors, and floor space, reports show organizer Mack Brooks Exhibitions. The show’s new venue, the Munich Trade Fair Centre, welcomed 5,700 visitors from 65 countries, 384 exhibitors from 23 countries, and featured a net exhibition space of 10,000 sq m.

Exhibition director Nicola Hamann adds, “We re pleased to be able to report that ICE Europe 2011 was more international than ever: 44% of the exhibitors and 47% of the visitors came from outside Germany.” She also notes that a first analysis of the exhibitor survey shows a vast majority of the participating companies were highly satisfied with the results of the exhibition as well as with the new venue. They praised the quality of trade visitors and reported large numbers of business contacts.

Exhibition categories visitors were primarily interested in were coating and laminating, slitting/rewinding, accessories, controls/test/measurement, and materials. The next ICE Europe will take place March 19–21, 2013, at the Munich Trade Fair Centre.