Sanden Machine, RDP Marathon Announce Strategic Alliance
- Published: October 12, 2010
CAMBRIDGE, ONTARIO | Sanden Machine Ltd. and RDP Marathon Inc. of Laval (Montreal), QC, Canada, have announced the formation of a strategic alliance to serve the commercial, forms, direct mail, labels, and packaging markets in Canada, USA, and Mexico. The Sanden-Marathon alliance will combine the manufacturing history of Sanden with RDP’s engineering and technical depth.
“With the growing trend for digital and paperless in traditional markets, and new substrates emerging in packaging, the whole industry has an opportunity to reinvent itself,” said Rosalee Sanden-Munch, president & CEO, Sanden Machine. “This alliance accomplishes this and positions us to service the present and future needs of our customers.”
“Together we are well poised to draw on over 70 years of combined web press expertise and continue to provide a reliable, durable and precision product, while being able to respond to the business and technical challenges of an evolving market,” adds Eric Short, President and CEO, RDP Marathon.
Sanden-Marathon will immediately begin to jointly market and support presses for the industry, as well as introduce innovative products to the NAFTA market.
Concurrent with this announcement Sanden-Marathon has also entered into an agreement with Edelmann Graphics GmbH, Beerfelden, Germany, to be the exclusive value-added distributor of the STAR-Print (Sleeve Technology Advanced Rotation) press for the NAFTA packaging and label markets.