Avery Dennison Adds Price-Neutral FSC-Certified Labels

Published: March 21, 2013

MENTOR, OH | Avery Dennison Label and Packaging Materials has introduced a new collection of North American Forest Stewardship Council (FSC)-certified paper label materials. Company says the prices of these new products are comparable with those of non-certified alternatives to drive the use of FSC-certified materials throughout the value chain.

The new collection of FSC-certified products contains 22 specifications featuring three paper facestocks—Fasson 54# Semi-Gloss FSC, Fasson Lightweight Dairy FSC, and Fasson Estate Label No. 8 FSC—commonly used in wine, spirits, dairy, and food applications.

Reportedly, the new offering is a result of the company’s commitment to develop and offer sustainable label and packaging solutions to converters and brand owners.

“We have heard clearly from members of our value chain about the need for innovations that focus on improving sustainability,” says Darrell Hughes, VP and general manager, Materials Group North America. “As a market leader, it’s our responsibility to produce and promote items that contribute to the environmental health of our planet. This price-neutral collection of select FSC-certified constructions is the next step in our effort to make our industry more sustainable.”

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